Brand assets.

• Brand mark: Always render "Amman Dental Clinic" in Latin. Never transliterate to Arabic.
• Tagline AR: مرجع موثوق لطبّ الأسنان في عمّان والأردن.
• Tagline EN: Editorial reference for dentistry in Amman and Jordan.
• Glyph color: Lapis #1E3A5F is the default. Use pearl on dark video, ink on light video.
• No emoji: Brand voice prohibits emoji in mockups, captions, and promotional copy.
• No em-dash: Use hyphens, colons, parentheses, or a new sentence. Em-dash reads as AI authorship.
• No invented brand names: Never propagate fabricated transliterations. Default to "Amman Dental Clinic" or to the named practitioner.
• No JOD prices in public: JFDA rule: do not publish specific numeric prices, ranges, or thresholds. Qualitative tier language only.

Do not reintroduce these patterns without a very strong reason:

• bright multi-color hero gradients
• playful kids-dentist mascot illustrations or cartoon teeth icons
• oversized rounded pills around body copy
• tooth-shaped logos, smiley teeth, or sparkle accents
• heavy card clutter and dense mobile grids
• cold corporate enterprise styling
• cream/sand backgrounds copied from AmmanAesthetics (use cool Pearl instead, so the two brands read distinct)

If your editor needs a watermark or end-card, send these:

• SVG (vector, preferred): monogram-pearl.svg for dark scenes, monogram-ink.svg for light scenes.
• Brand text: Amman Dental Clinic (Latin only).
• Tagline option: EDITORIAL REFERENCE · AMMAN · JORDAN
• Domain: ammandentalclinic.com (placeholder)
• Fonts: Spectral + IBM Plex Sans (Latin), Markazi Text + Tajawal (Arabic). All Google Fonts, no licensing.